The Kli'nishen's Atelier
Join us in The Kli'nishen's Atelier, where we explore the art and science of building successful private practices in the direct-pay and concierge cash-pay models. Each episode features insightful conversations with accomplished clinicians who share their journeys, strategies, and hard-won wisdom.
Our guests reveal:
- Innovative marketing techniques that attracted their ideal patients
- Branding strategies that set them apart in a competitive landscape
- Real-world examples of practice growth and patient acquisition
- Challenges they faced and how they overcame them
Whether you're a seasoned clinician looking to optimize your direct-pay model or a clinician considering the switch, The Klinˈishən's Atelier provides the knowledge and inspiration you need to thrive an the evolving healthcare marketplace.
Tune in to transform your practice and elevate your patient care!
The Kli'nishen's Atelier
Welcome: Intro to Branding + Niches
Join Alexa, a seasoned branding expert with 20 years of experience, as she unveils the secrets to successful branding for independent healthcare practices. In this inaugural episode of The Kli'nishen's Atelier podcast, discover:
- Why branding is more than just a logo – it's the key to attracting your ideal patients
- How niching down can grow your business (Alexa's real-life success story!)
- The psychology behind effective messaging and why it matters for your practice
- Practical tips for creating a cohesive brand experience, from your website to your first "meet & greet"
- Insider knowledge on marketing strategies for direct primary care and concierge practices
Whether you're a physician, therapist, or healthcare entrepreneur, this podcast offers invaluable insights to help you build a thriving practice. Alexa combines her expertise in branding, sales, and the direct care space to provide a unique perspective you won't find anywhere else.
Tune in to learn how to craft a brand that resonates with your target audience and sets you apart in the competitive healthcare landscape. Don't miss out on this essential resource for anyone looking to launch or grow an independent healthcare practice!
The Kli'nishen's Atelier
mkt@theklinishensatelier.com
www.theklinishensatelier.com
Follow Us
Instagram @theklinishensatelier
Facebook The Kliˈnishən's Atelier
TikTok @theklinishensatelier
Join our FREE Facebook Marketing Group